Tris Moore


Formerly a Partner of two regional firms and with London experience, Tris is a commercial lawyer of almost twenty years’ call who specialises in advising on IP, IT and business matters. His commercial practice includes advising clients on the creation, protection and exploitation of IP rights in a number of fast-moving sectors, including new media, technology, life sciences and sport.

Tris has acted for major players in industry, technology and sport, and for many smaller businesses, particularly in the creative industries, and is well-placed to advise clients on their commercial and intellectual property requirements and commercial strategies.

Moore Law is ranked as a leading firm in the South East by the Legal 500 for corporate & commercial, IP, media and sport.


  • Company commercial
  • Intellectual property ownership, protection and exploitation
  • Drafting and negotiating commercial contracts
  • IT and technology agreements including software development and licensing
  • Clinical trial agreements and complex subcontracting arrangements
  • Sport endorsement contracts and image rights


  • LLB (Hons) Law Degree (2:1), Lancaster University (1992-95)
  • Legal Practice Course Diploma, Chester College Law (1995-96)
  • Qualified as a solicitor and member of the Law Society in 1999.


  • Early in his legal career, Tris worked as in-house Legal Counsel to a major telecoms company where he first picked up experience on company commercial work, technology and IT contracts
  • Tris acts for a leading clinical research organisation, drafting and negotiating complex contractual agreements with the major pharmaceutical companies in the area of Central Nervous System experimental medicine
  • Acted for a number of well-known sportsmen, sports retailers and rights holders
  • A keen sportsman and, whilst he has hung up his football boots in recent years, he has completed the London Marathon, London Triathlon and the Zurich Half Ironman.
  • Lives in Lewes with his wife and two young children.

Scott Appleton


Photo of Scott Appleton


Scott originally trained as a Barrister before spending 15 years as an editor, analyst and consultant to professional services businesses in the UK and Europe, including living and working in Madrid for a number of years.

He initially worked as a Consultant to Moore Law before joining the firm full-time.


  • Digital and media
  • SaaS and software development, licensing and open source
  • Intellectual property ownership, protection and exploitation
  • UK & EU trade mark registration and oppositions
  • Confidentiality and know how including disputes
  • Business start-ups, shareholder agreements and exit planning
  • Commercial contracts, drafting and negotiating


  • Legal Practice Course (LPC), University of Law
  • Bar Vocational Course (BVC), Inns of Court School of Law
  • Diploma in Law (Dip Law), City University


  • Lives in Brighton likes cheese, sailing and spends far too much time in music studios for someone of his age, according to his wife and three children.
  • Originally studied archaeology before throwing in the trowel to qualify as a lawyer.

Mike Townley



Mike is one of the most experienced sport lawyers in Europe. He was a partner in the law firm that invented the sport law specialism back on the 1980s and 1990s (Townleys’ Sport Lawyers). Since then he has run his own sport agency representing professional sports men and women, he was a partner with Bates Wells & Braithwaite in the City, and for 7 years was the In-House Counsel at the International Paralympic Committee.

Mike has a full range of experience across all the different areas of sport law, including all regulatory aspects, commercial and broadcasting.

Mike also maintains a broader commercial practice, acting for companies and business owners in the entertainment, creative and tech sectors.


  • Anti-doping
  • Broadcasting
  • Charity
  • Intellectual property and licensing
  • Share sales, shareholders’ agreements and partnership structures
  • Sponsorship, merchandising and other sport commercial matters
  • Sports regulation and governance
  • UK & EU trade marks, registration and disputes


  • BA (Hons) in Politics, York University 1984
  • Law Conversion, College of Law – Guildford, 1985
  • Law Society ‘Finals’, College of Law – Guildford, 1986
  • Admitted as a Solicitor and Member of the Law Society in 1988.


  • Runner and Triathlete, currently Chair of Brighton Phoenix Athletics and Triathlon Club. Also a keen cyclist who has cycled solo 4,000 miles across Canada.
  • Slowing down due to the miles-on-the-clock but still active most days. Also slowing down due to his interest in wine and traditional beers.
  • Lives in Hove with his wife and three children.